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Category: Business
Second Look: A Second Reading of the Vendor Contracts You’re Already On
See what you’re actually paying for. Most of the money leaving a club, a school, a marina, or a small office on Key Biscayne is not leaving because someone sat down last month and chose those terms. It is leaving because a contract auto-renewed on language nobody re-read, an invoice drifted from the rate page,…
The Six Figure Cold Call
There’s a scene early in The Wolf of Wall Street where Jordan Belfort cold calls a stranger and sells him penny stocks worth almost nothing — with total confidence, zero shame, and a script designed to exploit ignorance. The guy on the other end doesn’t know what he’s buying. Belfort doesn’t care. The money moves,…
Demand Not Included
My neighbor is CMO of a leading salmon producer. We spearfish together. One afternoon after a dive, he coined an acronym I haven’t stopped using since. STAND Sell To Accounts Not Distributors It’s a foodservice expression. But the mistake it describes shows up everywhere. Channel partners — distributors, resellers, retailers, marketplaces — are infrastructure. They…
Business Development Advisory: Benefits, Rates & When to Hire (2026 Guide)
What a BD Advisor does, what it costs, and how to know if your startup needs one Most startups fail not because their product is bad. They fail because nobody buys it. A founder can spend two years perfecting a recipe, a formula, or a platform — then walk into a buyer meeting and lose…